How to write articles that time travel?

I will keep this super simple. All the points are very self explanatory. 1. From your website/ blog page – remove the date. Simple. That means your content will not look older than it has to. You can only read the date on my blog after you’ve clicked on it. It doesn’t show on the…

If you are a content writer, here’s how to GET BUSINESS FROM the ones cold emailing you.

Yes. You read that right!!! At one time or another we’ve subscribed to a newsletter or to some other service provider and such. If you look through your inbox, you will see a ton of emails from them and also from some others who you haven’t subscribed to. In my inbox, I see content from…

What do you write about when you don’t know what to write about?

In the midst of writing 3 books, client articles, numerous posts, I sometimes lose track of what it is that I should be writing about for my own profile. I read to replenish all the juice that is flowing out. But there are dry spells. Sometimes they last days, others times weeks. But as a…

5 things that we learnt from ghostwriting for CxOs

My partner and I run a 8 figure content solutions business. Over the last 3 years we have had the privilege to work alongside a multitude of people. Many of them Founders, CxOs, Leaders, Entrepreneurs. What was common in them all was that they believed that content truly had the ability to distinguish them. In…

This Is The Fight Of Our Lives. We Are Going To Win. Whatever It Takes || 3 storytelling lessons from the Marvel Series

I have paid attention to Tony Stark for the last 12 years. I attached myself to the Marvel Cinematic Universe sometime in 2013. But I knew of IronMan since way before that. There was that scene in Endgame, towards the end, when Thanos says “I am inevitable” and clicks his fingers. Nothing happens because Tony…

7 super easy ways to revamp your LinkedIn profile

We are all quite fluent with posting content on LinkedIn. We are also slowly becoming better at engaging with comments on other people’s content. So what happens when you comment? If people like what you have said, they go to your profile. Your profile is a window into who you are. It should tell them…

3 suggestions for aspiring writers- They won’t change the world, but they may change your world

1. Write happy stuff/ Write different kinds of things A lot of my writing from my earlier days had a sadness to it. Every story had something tragic happening and then an even more tragic ending. A close friend pointed this out and said “Why don’t you write happy things? Why are people always dying,…

3 must haves in my writing toolbox

My last few posts had very concrete ideas. In fact they were conversations that I had with prospects and mentees, which got turned into blogs. But what do you write about when you have to honor your writing commitment and don’t know what to write about. I am going to go to the basics and…

5 hacks to attract more clients for your freelance writing business

Nobody can say with any surety when a particular prospect or client will come your way. To that end, every piece of content that you publish can be the beginning of a sales cycle. At times, many prospects just save or bookmark your content and come back to it much later, when they have need…

How to get started with writing a Statement Of Purpose for the schools that you are applying to?

A statement of purpose showcases your personality in all its glory to the Admissions committee so that you might be considered worthy of a position in the program. Apart from the interview, quite a bit rests on how well you’ve written your SOP. It is truly a chance for you to express subjectively who you…